20+ Key Fitness App Market Statistics You Should Know

The popularity of fitness apps is growing rapidly as more people focus on living healthier lives. These apps make it easy to track workouts, steps, meals, and manage overall health. You no longer need to go to the gym; now you can start exercising at home anytime, whenever it’s convenient for you.

This is why so many people are turning to fitness apps, leading to a noticeable increase in the growth of the fitness app market.

As a result, many businesses are considering investing in fitness app development. However, some may hesitate because they lack the right data to confidently enter the fitness app market.

Understanding key market insights like revenue, user demographics, and current fitness app trends can help you make an informed decision.

In this blog, we’ll share key fitness app market statistics to help you feel confident about your decision to develop a fitness app.

Why Are Fitness Apps Gaining Immense Popularity?

Have you ever wondered why fitness enthusiasts are so crazy about using fitness apps like Strava and MyFitnessPal and what the key drivers are that have contributed to their popularity?

There are several factors behind the rapid growth of the fitness app market size.

In this section, let’s take a look at the key factors contributing to the success of fitness app solutions.

Increasing Health Awareness

More people are becoming aware of the importance of staying healthy, which is driving the growth of fitness app platforms. People look for easy ways to maintain a healthy lifestyle, especially after Covid-19, they want to prevent health issues before they become serious. As awareness continues to grow, the fitness app industry is expected to keep expanding.

Accessibility and Convenience

People don’t have time to go to fitness clubs to do exercises, and the crowded, expensive gyms are another struggle. Fitness apps have made exercising easy and flexible. With busy schedules, people appreciate being able to work out whenever they want, without needing to go to a gym.

Access to Personalized Support

Fitness and health applications give users customized workout plans and diet advice based on their goals. They act like a virtual personal trainer, adjusting to your progress. These apps offer affordable, personalized guidance that helps users stay on track with their fitness journey without paying for a real trainer.

Widespread Smartphone Adoption

You will all agree that smartphones have become an essential part of our daily lives. From shopping to payments, they’re used for nearly everything, and now they’re also helping people stay fit.

By simply downloading a fitness app, users can maintain a healthy lifestyle. The widespread use of smartphones, along with the introduction of AI in fitness apps makes the fitness app experience even better.

Global Key Fitness App Market Statistics

There’s no doubt that the fitness app industry is a multi-billion dollar market. However, before entering this industry, it’s wise to thoroughly research the market.

This will give you a clear understanding of the current market status and help you set realistic expectations for future growth and profitability.

Below are some important and famous fitness app statistics you should know before creating your own fitness app.

• According to Future Market Insights report, the global fitness app market is expected to grow from $6,860.0 million in 2025 to $22,276.6 million by 2035. It’s projected to grow at a 12.5% annual rate.
• The fitness app user penetration rate is forecasted to grow from 12.21% in 2025 to 13.25% by 2030, showing steady growth in user adoption.
• North America dominates the global fitness app market, making up nearly 39.93% of the total revenue.
• As per Statista, health and fitness apps are the 11th most popular category on the App Store, reflecting how widely used these apps have become among smartphone users.
• More than 40% of people use health and fitness apps over 10 times a week, indicating that many users rely on these apps regularly for their fitness routines.

Category-Wise Famous Fitness App Statistics

It’s important to understand that the fitness app market is divided into different categories. Whether you plan to create a weight loss app or an activity tracking app, it’s essential to know the market insights for each category.

In this section, we will explore current fitness app stats for various types of fitness apps.

Exercise and Weight Loss App

• The global market for exercise and weight loss apps is expected to reach $1.15 billion in 2025. By 2030, it’s projected to grow to $2.56 billion, with a 17.4% annual growth rate.
• In 2025, the iOS platform is expected to hold the largest share of the exercise & weight loss app market, contributing 43.1% of the total revenue.
• Subscription-based apps lead the market in 2025, making up 34.1% of the total revenue.

Diet and Nutrition Apps

• According to Mordor Intelligence report, the diet and nutrition app market is projected to grow from $5.76 billion in 2025 to $10.15 billion by 2030, with an annual growth rate of 11.97%.
• On average, users interact with diet and nutrition apps 3-4 times a day.
• Diet and nutrition apps have been downloaded over 200 million times worldwide.

Fitness Tracker App

• The global market for activity tracking apps is expected to reach $6.78 billion by 2030.
• The activity tracking app market is predicted to grow at an annual rate of 14.9% from 2025 to 2030, indicating a strong increase in demand for these apps.
• Fitness tracking apps captured 41% of the market in 2024, showing they are a major part of the growing market of fitness apps.

Yoga and Meditation Apps

• The worldwide mindfulness meditation app market is expected to reach 307.1 million by 2031.
• Meditation apps are projected to generate revenue of $5.72 billion in 2025, with the United States leading the market, expected to earn $1.11 billion from these apps alone.
• North America is the top region for mindfulness meditation apps, holding the largest share of the market.

US Fitness App Market Insight

The United States is one of the largest and fastest-growing fitness app markets. If your target market is the USA, understanding the following famous fitness app statistics will be very helpful.

• By 2033, the U.S. fitness app market is anticipated to reach $10,301.5 million. The market is projected to grow at an annual rate of 12.2% from 2025 to 2033.
• iOS devices led the US fitness app market in 2024, contributing over 52% of the total revenue.
• The United States is expected to have the highest revenue share in the global fitness app market by 2033, leading all other countries in terms of earnings from fitness apps.
• In 2025, subscription-based fitness apps are expected to account for 50% of the fitness app market revenue in the USA.

List of Key Players of Fitness App Industry & Their Statistics

In this section, we will discuss the major market leaders in the fitness app market. These successful companies have made a significant impact, and their growing revenue numbers inspire startups and aspiring entrepreneurs to develop their own fitness apps.

MyFitnessPal

MyFitnessPal is a very popular fitness tracking app that helps users track food, calories, and exercise for better weight management and to achieve health goals. The app earned over $16 million in January, 2025, has 100 million+ app downloads, and holds a 4.5-star rating.

Peloton

Peloton offers live and on-demand classes for activities like running and yoga. With 50+ instructors each week running live classes and a huge exercise library, Peloton earned revenue of $2.71 billion in 2024. The app has 1M+ app downloads and a 3.7-star rating.

Fitbit

With 100 million+ downloads and a 4.3-star rating on the Play Store, Fitbit is a highly used health and fitness app that assists people in tracking daily activities like sleep & other health metrics. 38 million people use Fitbit weekly, and 128 million have already signed up to use the app.

Aaptiv

Aaptiv is an AI-powered personal trainer app with over 13 million downloads and more than 50,000 five-star reviews. It offers audio-based guided workouts in categories like running, yoga, and strength training with personalized plans.

Noom

Noom is one of the best weight loss apps that helps users lose weight by focusing on psychology and building healthy habits. The app has over 1.5 million paying subscribers and 10 million+ downloads on the Play Store.

Strava

Strava is basically a fitness tracking app that helps track activities like running, cycling, and swimming. Approximately 400 devices are compatible with Strava, allowing users to analyze their performance. The app has over 15 million downloads and a 4.7-star rating.

Trust Helpful Insight to Build Your Dream Fitness App

As people become more health-conscious, the demand for fitness apps has skyrocketed. This has encouraged many businesses to invest in fitness app development services.

However, with so many apps already on the market, it’s natural to feel hesitant about entering this space. But don’t worry, the key fitness app market statistics we’ve shared above will help boost your confidence in creating your own health and fitness app.

Being a trusted fitness app development company in USA, before starting building the fitness app, we conduct thorough research to help validate your fitness app idea. Our team understands the fitness app market inside and out, knows what works and what doesn’t.

Based on current market trends, our fitness app developers will design and develop an app that stands out and is widely adopted.

So, what are you waiting for? Hire our dedicated developers to build your fitness app. We’d be happy to help you succeed in the fitness app industry!

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